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Google Adsense is one of the most effective ways to supplement your income by displaying advertising on your WordPress website. However, getting started can be difficult.

When you do something for the first time, you will be bombarded with so many questions that you will give up! What’s the best way to set it up? How will I be compensated? Will the ads have an effect on the success of my website?

Don’t be concerned. At first glance, integrating Google Adsense with WordPress can seem difficult. However, if you follow our step-by-step guide, you’ll discover that it’s not difficult.

You’ll learn how to add Google AdSense to WordPress in this post. You’ll also hear about the program’s policies and revenue-boosting tips.

What is Google AdSense?

AdSense is a Google service that allows you to view advertisements on your website as a website owner.

You will sign up and then set up advertising spaces on your website if your website meets their eligibility criteria. You will be able to monetize your WordPress blog or website as a result of this.

It’s crucial to understand how Google Adsense functions before installing it on WordPress.

How does Google AdSense Work?

In four easy steps, we’ll show you how AdSense works on your website:

Step 1 – Sign Up for Google AdSense

Google has a quick sign up process. Your website will be accepted if it meets the criteria. Below, we’ll go over the key conditions in greater detail.

Step 2 – Create Ad Spaces on Your Site

After that, you must paste ads code into your site to allow ad spaces. After that, you will decide where you want the advertisements to appear.

Step 3 – Getting Advertisers

Advertisers can compete for the right to place advertisements in your spaces. In real-time auctions, this occurs. The advertisements with the highest payouts will be chosen. Auto advertisements will be shown.

Step 4 – Getting Paid

Advertisers are paid by Google based on how many legitimate clicks their ads got on your blog. Google will give you a monthly payment directly.

Signing up for Google AdSense seems to be straightforward, and it is.

How to Set Up AdSense on Your WordPress Website

You’ll need to make improvements to your WordPress files and add code to your theme to get AdSense up and running. This can be intimidating for someone who lacks technological expertise or is unfamiliar with WordPress’s inner workings. But don’t worry, we’ll walk you through the process of installing AdSense on your website. Let’s get started.

Step 1. Create an AdSense Account

As previously stated, you must first create a Google Adsense account. Fill in the appropriate fields and you’re ready to go. It will ask you to create a payment ID or use the one that is automatically created.

Step 2: Connect You Website

AdSense will provide you with a code to paste into your WordPress account. This will connect AdSense to your WordPress account. Take the following steps:

  • Google Adsense will show a code that you must paste into the header section of your website. For the time being, simply highlight and copy the code. Do not press the ‘Done’ button just yet.
  • Go to your WordPress dashboard and log in.
  • To access the theme editor, go to Appearance -> Theme Editor. In the Theme Files folder, select the Theme Header.
  • Copy the code and paste it just above the /head> tag.
  • Select ‘Update File’ from the drop-down menu.
  • Now go to the AdSense tab, check the box that says “I’ve pasted the code into my web,” and then press “Done.”
  • A pop-up message from Google AdSense will appear, stating that your account approval is pending. To close the box, click ‘Got it.’

This will link AdSense and WordPress together.

Step 3. Create Ad Space

Google will give you an email after they have checked your site. You can begin creating ad spaces once your account has been approved. To do so, take the following steps:

  • The Adsense dashboard can be accessed.
  • On the left sidebar, go to MyAds > Content > Ad units.
  • You can make a new ad unit here. Choose from a variety of ad forms, such as Display Ad.
  • After that, give your ad a name and a size.
  • When you press ‘Save and get code,’ a window with the code will appear. Pick all and copy the code.

Step 4. Embed Ad Code to WordPress

The code must be pasted into your WordPress account. This can be done manually or with the aid of an ad plugin.

Manually Inserting Ad Code

  • Go to Appearance > Widgets in your WordPress dashboard.
  • Choose ‘Text’ to choose where you want the advertisements to appear when you create a new widget. We’ll put it at the bottom of the page in this case. After that, click the Add Widget button.
  • You can fill in the Title or leave it empty. Next, paste the Google AdSense code you copied in the Content field.
  • Click on ‘Save’ and you’re done.

Inserting Ad Code Using a Plugin

Although you can manually insert this code, many people prefer to use a plugin that does the job for them. Three plugins are included in the WordPress repository:

  • Woody ad snippets – This plugin allows you to generate snippets that you can use to insert advertising on your web. You may place advertisements in blogs, sites, or categories. The plugin is available for download for free.
  • There is also a $19 per year paid plan that gives you access to their snippets collection.
    Ad Inserter – This plugin allows you to easily insert advertisements before and after your posts, as well as between posts on blog pages. Sticky sidebar advertising and sticky ad animation are available if you upgrade to the premium package. Paid plans start at $22.31 per year.
  • Advanced Advertising – With this plugin, you can easily track your ads. It has features such as limitless ad display, saving ad draughts, and ad scheduling. Click fraud support and alternative advertising for ad-block users are included in the Pro plans, which start at $43.51/year.

Ads should be shown on your site as a result of this. You’ll start making money when people click on your advertising. We’ve compiled a list of best practises to help you boost your ad revenue while still adhering to Google’s policies.

AdSense Best Practices

Depending on how you use Google AdSense ads to make money, it can either work in your favour or fail miserably. We’ve compiled a list of some of the best practises for making the most of AdSense.

Best Practices for Your Website

  • To improve your SEO and attract more visitors, publish unique and interesting content on your website.
  • Make sure your website is sensitive and mobile-friendly.
  • Learn how to strategically position advertising from other websites. Ads may cause your site’s output to suffer, and your traffic can suffer as a result.
  • Don’t overcrowd the website with advertisements. Place them in places where they won’t interfere with the customer’s purpose. They shouldn’t be bombarded with advertising if they came to read your blog post.
  • Ads should not be put on blank pages. It will be against Google’s rules, and your website’s money will be wasted.

Best Practices for Google AdSense

  • Heatmaps are provided by Google AdSense. Learn how to use them because it will help you position ads more effectively.
  • Don’t be afraid to experiment with various ad formats to find out what works best for your website.
  • Experiment with various ad sizes to see which one works better for your site’s placement.
  • Regularly track the success of your ads to see which ones are the most profitable.
  • Don’t click on your own advertising, and don’t make users click on your ads. You run the risk of AdSense suspending your account.
  • Never use the same payee name for different AdSense accounts.
  • To keep track of your success, instal an ad manager plugin.

This should aid you in improving the way you present advertisements to your website’s visitors. Now you should be able to use Google AdSense on your blog. But, before we go, there are a few key points about Google’s rules that you should be aware of.

Google AdSense Program Policies

In order to sign up for or continue to run advertisements under Google’s scheme, your website must follow their strict policies. You risk being disqualified or having your account revoked if you do not obey the rules.

Quality Guidelines

Your website must adhere to the webmaster standard requirements in order to be eligible for AdSense.

  • Ascertain that your website provides value to the consumer. You can’t replicate content on another domain or create several pages and subdomains.
  • Users should be able to find useful and exclusive content on your website.
  • Don’t use pages built solely for search engines or strategies that aren’t unique.

Program Policies

In order to get your site accepted quicker, Google AdSense has rules that you must follow. Among them are the following:

  • You can’t make money by clicking on your own ads or making clicks artificially.
  • You can’t incentivize people to click on your advertising.
  • Abusive content is not permitted on your website.
  • Paid-to-click services, intrusive emails, and other ways that may not comply with Google’s policies might not be taken into account by Google.
  • Ads can not be shown in unsuitable locations on your website, such as pop-ups or emails.
  • Your website should be simple to use. It shouldn’t send users to unwelcome websites or start downloads.
  • Malware should not be present on your website. If it does, you must correct it right away to prevent your
  • AdSense account being suspended and your website being blacklisted. To get rid of malware right away, use our MalCare protection plugin.

Google also specifies the website’s technical and privacy criteria. Before creating an account, we suggest going through all of their programme policies.

You should be familiar with Google AdSense as a result of this. We’re sure you’ve got it set up on your WordPress account and are ready to go.

Conclusion

Google AdSense is a fantastic way to monetize your website. However, remember to follow Google’s rules.

Before we go any further, if you plan to use Google AdSense, we strongly advise you to upgrade your website’s security protocols. Hackers will use your ad units to view their own content if your WordPress site is hacked. Adult material, illicit drugs, and counterfeit goods are common. This can seriously damage your website and scare away tourists.

It can also result in Google suspending your account. Removing the suspension is a time-consuming procedure!

Once a website has been hacked, backdoors may be used to reinfect it. By protecting your WordPress website with MalCare, you will eliminate the possibility of a hack. The protection plugin will actively track and block malicious hacking attempts on your site.

With our MalCare Security Plugin, you can keep hackers at bay!

Aside from these, you can take additional security steps such as switching from HTTP to HTTPS, securing your login page, and hardening your WordPress website.